Communicating about your restaurant can play an important role in increasing your turnover. This hands-on training course has been designed to enable you to identify and use the most effective tools for your business in order to optimise your time and turn the Internet user into a paying customer.
Duration: 1 day-7 hours
Dates: Contact us
Number of participants: 8 to 14
Requirements: Work in food service, tea rooms, pastry shops, kitchens, bed and breakfasts, etc.…
Price: €770 including VAT-€641.67 excluding VAT
Expected outcomes
At the end of this training course, you will be able to:
- Develop your reputation on social media and networks
- Implement a digital marketing strategy with a special focus on social networks
Target audience
This learning module is intended for anyone working in the restaurant industry who wants to build and manage a communication plan on digital media and social networks in an efficient way.
Programme provided in French only.
Programme
- Discover the full range of digital tools and resources available to a business organisation (website, review site, referrals, social networks, influencers, etc.)
- Make the most of the communication tools adapted to your structure
- Understand how to leverage inbound marketing tools to transform traffic into purchases
- Develop a global 360° communication strategy using these digital tools